If this sounds like an opportunity you may be interested in and would like more information please call
(800) 248-2931 or
email info@jcowansprotalk.com

Pro Talk’s On-site Training is side-by-side in-store training for the entire service staff each step of the way, critiquing, role-playing, and even working directly with the dealership’s clients, providing specific live examples showing how to implement successful techniques.


  • Expert trainers spend 85% of their time on the drive, coaching, critiquing, roleplaying, and writing service if need be.
  • Advisors will learn a complete selling system designed to not only maximize sales, but also maximize customer retention, survey scores, and the effective labor rate.
  • Advisors will learn how to get customer retention up to and beyond 80% within twelve months.
  • Advisors will learn how to get perfect survey scores.
  • Advisors will be shown how to close more sales, handle objections and maintain an effective labor rate of 92% to 95% of the door rate.
  • Advisors will learn a professional 4-point walk- around process and how to walk around Every Car, Every Time® while at the same time reducing the write-up time to 7.5 minutes or less.
  • Advisors will be able to set the customer up for realistic expectations with the use of the Full-Service Promise®.
  • Advisors will be shown how to eliminate “heat cases” forever.
  • Advisors will learn how to take control of the customer and the sale. Advisors will learn how to ask proper diagnostic questions.
  • On average, a 5/10th increase in customer paid hours per repair order will be seen within 5 days of installing our processes.
  • Our expert trainers will show your staff how to correctly use all of the technology you have on your drive. Whether that be your MPI’s, tablets, emailing, texting, online reservation systems, on the drive braking systems, video, CRM, etc. We can and will show you how to maximize the opportunities these and other products can and should be delivering to your shop.

Jeff’s expert trainers are the best in the business. Each has been an advisor, service manager and or fixed operation director. They average 30 years experience prior to working with Jeff Cowan’s Pro Talk, Inc.

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