Fun | Jeff Cowan's Pro Talk


An Example of Outstanding Service

We had scheduled to take mine in, but at the last minute, we decided to take both mine and my wife’s in for our annual inspection. Upon arrival, I was greeted quickly and warmly. They went over what I was in for, did their walk around, and said we should be looking at $350 to…

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Going to NADA? How to Prep for the NADAFREE DOWNLOAD Seven points to simplify the NADA event and help you to determine what will work for your business and what will not. Everyone claims they have the “silver bullet”- the one thing that is going to shoot your business to the moon .snp-pop-1779 .snp-newtheme5 {…

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Never Stop Selling on the Service Drive

Automotive Service Customer Retention Customer retention is extremely important. Without customer retention, you have no business. Customer retention is best supported by sales staff that never stop selling! Master service advisors never stop selling who and what they are. The best service advisors use keywords and phrases to encourage better customer retention. Word Tracks Word…

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ACCOUNTABILITY Accountability is near and dear to my heart.  A common problem for management and business owners is that even after they train and work with their staff, providing the tools they believe will bring success, they still are not experiencing desired results. If you are unable to get your people to do the things…

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“Pulling the Curtain Back” – Show How Effective You Really Are

“Pulling the Curtain Back” – Show How Effective You Really Are Start with a daily worksheet to be completed the night before meeting with customers.  Look at scheduled repair orders for the next day.  Make note of the check-in times, the reason for the visit, the mileage, and identify the customer. Then, make predictions based…

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Six Steps on How to Increase Sales and Customer Satisfaction

Six Steps on How to Increase Sales and Customer Satisfaction You must have faith in yourself and your career.  You also have to believe that your training will provide you with the tools necessary to be successful. Before I give you the six steps, I am going to tell you a story.  This is the…

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Message from Jeff!

Listen here for the good news!!

New Cities JUST ADDED! 2018: 6-Step Road to Service Department Success Tour

Contact us at 800-248-2931 to get registered today! Jeff is THE expert on getting your staff bought in, excited, and following proven processes. He will show them how to get an instant 5/10ths increase in HPRO, perfect survey scores, eliminate heat, and get customer retention above 85%! BONUS CONTENT JUST ADDED FOR FALL 2018: 20…

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ATTN: General Motors Dealers using PASE!

Listen above for a special message from Jeff regarding the training program from General Motors, PASE! Copyright 2018 WM Jeff Cowan

Navigating the Holiday Season- Sales Tips!

Navigating the Holiday Season How to make the holiday months great for business Many in sales worry that the holiday season is a slow time for business.  How do you prepare for that?  Well, I know plenty of service drives that experience their best months of year during the holidays. If you are having success,…

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