Automotive organizational leaders are constantly searching for the next competitive advantage. In an industry defined by intense competition, we all know that it’s the little things that add up to be what separates your service center from the competition. One of the best ways to increase overall revenues is to have greater repair and maintenance upsells with our automotive service advisor sales training. Given the low costs to achieve this outcome, service advisor sales training is also one of the best ways to increase your overall profit margin.
Vehicles need maintenance and repairs; customers will inevitably bring their vehicle to you for that service. How many customers that show up at your service center are purchasing the maintenance and/or repair services they truly need? It has been our findings that over 85% of customers who visit a service center of any type do not invest in what they truly need simply because they are never offered it by their service advisor and or technician. Jeff Cowan’s Pro Talk can change that for you instantly. No hard sell tactics. No pushing, twisting of arms or dishonesty. Instead, we show you and your team how to work with customers in such a way, that not only do most say yes to what they are offered on the spot, but they return to you for years to come for all their service needs on all their vehicles.
If you are interested in growing repair and maintenance service sales, while at the same time increasing your effective labor rate, survey scores and customer retention, you’ve found the partner that will do that for you and make it happen quick. Contact us today to schedule your Service Training that will take your service advisor sales, your service team and you to the next level.
“Our expert trainers have all been Pro Talk certified. They have achieved massive success with a minimum of 25 years of service center experience, management experience, and fixed operations profitability.”
Right now, how does your service department perform? Do they have a 70% or higher closing ratio? Are customers routinely coming back for recommended service appointments? We know that vehicles need to be serviced regularly in order for them to run properly. With that said, there’s no guarantee that customers will bring their vehicles back to your service department for service, but your service employees need to know what it takes to have customers come back regularly to your business for service. Their rapport with customers is integral in building on that objective. If they have a strong rapport, they will have an easier time getting customers to return for service on a regular schedule.
Take a good look at your service employees and how this department of your business has been performing. If you’re not happy with the performance of your business as a whole, or even just one of the departments, it might be time to contact Jeff Cowan’s Pro Talk about the services we offer service centers of all sizes around the world, particularly our automotive service writer training.
Ready to improve the sales numbers of your business? Struggling to motivate your employees? Jeff Cowan’s Pro Talk is ready to supercharge your closing ratios and optimize your automotive service writer sales process.